Record Breaking Wins For The All New Audi Q2 and Audi A5 Coupe At The 2016 Golden Steering Wheel Awards
The all-new Audi Q2 and the new Audi A5 Coupé both finished triumphantly in the 2016 Golden Steering Wheel Awards, winning both the “Compact SUV” and “Sports Car” categories.
Together with an international panel of experts, readers of German Auto Bild magazine and the Bild am Sonntag newspaper selected the best automotive newcomers of the year, one of the most coveted honours in the European automotive industry.
Auto Bild and Bild am Sonntag have been presenting the Golden Steering Wheel Awards since 1976. This year’s competition included a total of 36 models in six categories. The victories for the Audi Q2 and Audi A5 Coupé have added Golden Steering Wheel Awards number 26 and 27 to the brand — no other car manufacturer has won more.
Rupert Stadler, Chairman of the Board of Management of Audi, said: “Our successful performance at one of the most prominent competitions in our industry proves that, with our product initiative, we have very attractive models in our portfolio. As a result, the Audi Q2 and the Audi A5 Coupé convinced the jury, made up of editors, racing drivers, designers, celebrities and driving enthusiasts, even though the participants all had different expectations of the cars.”
Mr Stadler commented on the Audi Q2 win in the “Compact SUV” category: “This victory shows that the Audi Q2 has captured the spirit of the times. It combines a robust SUV look and agile handling with a size that works for city driving as well as superb functionality. The Q2 clearly signals that the expansion of our Q family is an important component of our growth strategy. With its attractive starting price, we are attracting new customers to Audi.”
Dietmar Voggenreiter, Member of the Board for Sales and Marketing at Audi, accepted the award for the new Audi A5, winning in the “Sport Car” category: “The new Audi A5 Coupé is the Gran Turismo from Audi – a perfect symbiosis of dynamic sports car and elegant coupé. The very first A5 Coupé was a landmark in the development of the Audi brand. The Golden Steering Wheel shows that the new A5, with its high-tech features and superb utility for everyday driving, is also setting new standards.”