Spina Bifida Ireland launch one day fundraising campaign in Laois

Spina Bifida Hydrocephalus Ireland (SBHI) is launching its Torc Pin Campaign in Laois on October 21st to coincide with International Spina Bifida Awareness Month.  The aim of the campaign is to raise much needed funds for the vital work of SBHI in Laois, and to raise awareness of Spina Bifida and Hydrocephalus throughout the month.

The campaign will see SBHI distribute pins in the shape of its Torc logo via street sellers for one day only. The Torc pins will be on sale throughout the country on October 21st, and the charity is calling on the people of Laois to support the campaign.

The Torc pins cost €2 each. Funds from the Torc Campaign will directly benefit SBHI members in areas such as youth development, occupational therapy, job facilitation, family support work and continence management.  SBHI has been providing these supports for almost 45 years.
“We know how generous the people of Laois have been in the past to SBHI, supporting our crucial work with a range of people living with the condition.  We very much hope that we can count on their generosity again this year,” commented George Kennedy, CEO of SBHI.

The Torc pin design of two figures was based on the idea of incorporating the human form into the logo.  The logo features two people facing in co-operation and in mutual support. Its message is interdependence – i.e. the interdependence between the charity and the people it serves.

SBHI is a national voluntary organisation representing over 3,000 members nationwide. Spina Bifida is a relatively common condition, which affects about one in every 1000 children born per year in Ireland. Ireland has one of the highest incidences of Spina Bifida births in the world. Spina Bifida is the most common neural tube defect (NTD) which causes incomplete development of the spinal cord. Translated, it literally means ‘split spine’.

For further information about SBHI visit their website at www.sbhi.ie.

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